Effective Date: August 4, 2025
Website: https://toyotaversus.com
This Privacy Policy explains how ToyotaVersus (“we”, “our”, or “the Website”) collects, uses, and safeguards your personal information. By accessing or using this Website, you agree to the practices described below. If you disagree with any part of this Policy, please discontinue use of the Website.
1. About ToyotaVersus
ToyotaVersus is an independent automotive platform that publishes comparison content, reviews, and news related to Toyota vehicles and their competitors. We are not affiliated with or endorsed by Toyota Motor Corporation.
2. Information We Collect
a. Automatically Collected Data
When you access the Website, we may automatically collect non-personal data, including:
- IP address (may be anonymized)
- Browser type and version
- Operating system
- Referring and exit pages
- Date and time of access
- Device type (e.g., desktop, mobile)
- General location (city-level only)
This data is collected via cookies, analytics software, and server logs.
b. Voluntarily Provided Information
If you contact us through forms or email, you may voluntarily submit:
- Your name
- Email address
- Message content or inquiry
We do not collect sensitive personal information such as financial data, government IDs, or biometric identifiers.
3. How We Use Your Information
We may use your data to:
- Improve Website performance and user experience
- Analyze user interaction patterns
- Respond to user inquiries and content suggestions
- Maintain Website security and integrity
- Fulfill legal obligations
We do not sell, rent, or share your personal data with third parties for advertising or marketing purposes.
4. Use of Cookies
We use cookies and similar tracking technologies to:
- Analyze website traffic (e.g., via Google Analytics)
- Remember user settings and preferences
- Improve loading times and site functionality
You can control or disable cookies via your browser settings. However, doing so may affect the functionality of certain features.
5. Third-Party Services
We rely on third-party providers that may collect or process data on our behalf:
- Google Analytics – for traffic and behavior tracking
- Cloudflare – for performance optimization and DDoS protection
- Email services – for handling contact form submissions
These providers may operate servers located outside your jurisdiction. We encourage reviewing their individual privacy policies for more details.
6. Data Retention
- We retain personal data only as long as necessary to fulfill the purposes stated in this Policy or to comply with legal requirements.
- Aggregated, non-personal analytical data may be stored for a longer duration for statistical and performance insights.
7. Data Security
We use industry-standard practices to protect your data, including:
- SSL/TLS encryption
- Secure server infrastructure
- Access controls and authentication
- Regular software and firewall updates
While we take all reasonable precautions, no system is entirely immune to risks. You use the Website at your own discretion.
8. Your Rights (GDPR, CCPA, and Others)
Depending on your jurisdiction, you may have rights including:
- Accessing your personal data
- Requesting correction or deletion
- Restricting or objecting to processing
- Withdrawing consent
- Filing a complaint with a data protection authority
To exercise any of these rights, please contact us at contact@toyotaversus.com.
9. Children’s Privacy
This Website is not intended for use by children under 13 (or the minimum legal age in your region). We do not knowingly collect personal information from minors. If you believe we have done so inadvertently, contact us immediately.
10. International Users
Our servers are located in the United States. If you are accessing the Website from outside the U.S., you consent to the transfer, storage, and processing of your information in accordance with U.S. data protection laws, which may differ from those in your home country.
11. Policy Updates
We may revise this Privacy Policy from time to time. Updates will be posted on this page with the revised “Effective Date.” We encourage users to check this page periodically to stay informed.
12. Contact Us
If you have any questions, concerns, or data requests related to this Privacy Policy, you may reach us at:
Email: contact@toyotaversus.com
Website: https://toyotaversus.com